Strawberry Star appoints new CEO
Real estate developer, Strawberry Star, has promoted Steven Beveridge to CEO, as the international property group expands its offer in the UK real estate industry.
Beveridge joined Strawberry Star as CFO earlier this year, and following a restructuring of the business was promoted to the position of CEO in November 2020. He will now steer the organisation to realising its ambitious vision of delivering 2,000 additional new homes by 2025, and expanding its market reach.
Having built up a unique developer / operator end to end platform in the UK over the last 13 years, Strawberry Star is strongly positioned in a key growth area of UK real estate.
Beveridge says: “Structural undersupply of good quality housing is a fundamental truth of the UK market that will persist for many years to come. I believe the Strawberry Star platform has a compelling offer now but also crucially, a means to deliver quality homes through its consented pipeline in and around London. Furthermore, we are currently gearing up to launch an innovative and complimentary Build to Rent product in the New Year.”
Two further key hires strengthening the leadership team this year underline Strawberry Star’s commitment to this market. New Managing Directors for each of the Development and Operating businesses have been onboarded and report to Steven.
Santhosh Gowda, Chairman of Strawberry Star, says: “Steven’s appointment as the CEO is timely, as the UK property market overcomes the challenges posed by the pandemic. Strawberry Star has created a distinct identity, through unique end-to-end property services. Steven’s guidance will help to expand our scope, and explore newer opportunities by offering bespoke Buy-to-Let rental model and the digitisation of services.”
Steven played a crucial role in restructuring the organisation in light of Covid-19. In his tenure as CFO, he also led a successful re-financing of the multiple-award winning mixed-use development Lu2on project, as well as upgrading financial controls across the Group and undertaking a value creation audit.