Redefine International has signed Frankie and Benny’s, the popular American/Italian 1950s style UK chain on a new 25 year lease at a rent of GBP102,480 per annum at St George’s shopping centre in Harrow.
The restaurant is due to open in November and will be taking 4,270 sq ft of space in the centre.
This letting follows Redefine’s recent lettings to Pizza Express, on a 25 year lease, and Nando’s, on a 20 year lease, opening in St George’s as part of the company’s strategy to reposition St George’s shopping centre as Harrow town centre’s leisure and shopping destination of choice.
The recent successful planning applications for change of use to A3 (restaurants and cafe’s) around the centre’s atrium has created the additional casual dining space for customers and a more contemporary feel, both of which are an important step towards improving the food offer at St George’s. Further to these major restaurant lettings, Redefine has also secured a new 15 year lease with H&M Kids, a new 10 year lease with urban street wear brand Westside and relocated Esquires Coffee House from a secondary location into the central atrium creating a buzzing communal area and further extending dwell time.
Alongside the new leases, an extensive refurbishment programme is taking place which includes the creation of modern double height shop fronts, a new ceiling and lighting treatment, together with re-clad pilasters on the ground floor and the introduction of three new kiosks on the ground floor atrium area.
Nick Gregory, Redefine International’s senior retail asset manager, says: “With the increased amount of people shopping online it is more important than ever for our centres to include a strong food and leisure offer. We are excited by the progress of our leasing and asset management strategy for the St George’s centre with the overall aim of increasing long term footfall and dwell-time, building on the existing strong leisure provision of the cinema.”
Luca Vernich, area manager at Frankie & Benny’s, says: “We are really excited to be opening our latest restaurant in Harrow. The location is perfect for us, and we are sure that local residents will love coming to visit us.
“We pride ourselves on being able to cater for people of all ages, and look forward to welcoming the citizens of Harrow through the doors. The restaurant is the perfect setting for a family meal or to dine with friends as we offer a casual but vibrant atmosphere where people want to return time and time again.”