United Financial House has selected Advent Portfolio Exchange, Advent Software’s portfolio and client relationship management solution, Moxy trade order management system and Advent Tradex fund order management solution.

The implementation for United Financial House was led by Siscom, Advent’s consulting representative in the Kingdom of Saudi Arabia.

Advent Portfolio Exchange and Moxy will provide an integrated platform for portfolio management, reporting and trade order management. Advent Tradex has been deployed to help automate the order flow of mutual and real estate funds, from initiation to back office.

Riyadh-based United Financial House is a recently-launched financial services organisation, providing asset management services to private investors and institutional clients.

“With Advent Software, we have a technology infrastructure with the comprehensive coverage to meet our business requirements,” says Khalid Ali Aljehani, head of asset management at United Financial House. “The platform is operationally efficient, enables us to provide our clients with exceptional performance and service, and has the flexibility to handle regulatory reporting requirements. Siscom was able to implement the solution quickly to meet our tight schedule, and will provide us with ongoing local support.”

“Having a proven and effective technology platform is critical for growth and success, whether a firm is new to the market or is long-established. United Financial House is an exciting new entrant to the Middle Eastern investment management arena, and we are thrilled the firm has chosen Advent to support its business,” adds Håkan Valberg, senior vice president and general manager, Advent Software EMEA. “Through the premier consulting agreement in the Kingdom of Saudi Arabia between Advent and Siscom, we have been able to equip United Financial House with an end-to-end solution that will support the launch and continued development of its range of mutual and real estate funds.”